Thank you for your interest in registering for Travel Talk. By registering for the panel, you indicate that you accept these terms of use and that you agree to abide by them. You also indicate that you are at least 18 years old and a resident of the United States.

Your Information

Toluna specializes in building and hosting online research panels. The privacy and security of your information is paramount to us. When you register for Travel Talk, we ask for basic personal (e.g. email, name) and demographic information about you. We also ask information about your lifestyle, habits, travelling experiences and preferences. We ask for this information to help us select you for invitation to relevant surveys and conduct relevant analysis on survey results. The personal details you have provided to register are displayed and can be updated by logging in.

Sometimes you will be re-asked questions about basic personal details at the beginning or the end of a survey. This is so we keep our records up to date.

Any data you provide us with during the registration process will NOT be passed to any third parties.

Toluna follows the Data Protection Act 1998 and personal privacy legislation. We undertake all research in accordance with the Market Research Society Code of Conduct, and ESOMAR guidelines .

Confidentiality and non-disclosure

Confidentiality of the research is very important to us. As part of the research you have agreed to undertake for us you may receive, from time to time, sensitive images, video-clips and summaries of ideas about new concepts and products. You agree to treat all information relating to this research as confidential and will not disclose any information to any third party or use the information for your own gain. If it is found that this agreement is broken, Toluna or our client dialogue reserve the right to explore any legal means of redress within our rights.

Contacting Children

If we seek to interview anyone under the age of 16, we will only ever do this by asking the permission of the parent in the survey invitation. We do not knowingly invite under-16s to be part of the Panel.

Toluna checks the content of all surveys panel members are invited to, to make sure that the content is appropriate for those who are asked to complete them.


As a panel member, you will be sent survey invitations. Once you click on the survey link within an invitation a ‘cookie' will be sent to your computer. A cookie is a small data file that identifies you as a unique user. We use cookies only to make sure you get your incentive payments for surveys, quality control, and to prevent you being asked to complete the survey again. You can change your browser to tell you when cookies are being placed on your computer. You can also delete cookies by changing your browser settings. Toluna will not disclose its cookies to third parties unless we have to as required by a valid legal process. We use cookies to tell where you found the Travel Talk site from (for example a newsletter or banner advert) and to track survey responses for data quality only. We only store this information if you register for the panel. Registration for the panel signifies an acceptance of these terms and conditions and our right to do so.

Completing Surveys

Should you register and be accepted as a member, you will be sent surveys by e-mail, and may be invited to participate in other surveys if you have indicated you would be willing to participate in them (e.g. SMS text surveys, online focus groups). Members can tell us how many surveys they would like to receive a month by completing the relevant question in their personal profile, which is accessed by logging in on the member page. Members are free to complete as many or as few surveys as they wish and can withdraw from a survey without completing it, but they will not get the incentive from that survey (this only applies if and when there is a direct incentive for completing a survey – for example entry into a competition to win vouchers). For exceptions to this, see sections ‘Rewards' and ‘Termination' below.

Accuracy of Information

The accuracy and integrity of the surveys and data we collect is based on the honesty of our registered members in giving us information such as the personal information they provide for their accounts and their responses to questions in surveys. We will close the account(s), without notice, of any member who, we believe, has created duplicate accounts, attempts to answer the same survey more than once using different names and/or email addresses, knowingly provides false information, or provides information carelessly or incompletely.

Any member found contravening these terms will be prevented indefinitely from becoming a member of any online panel managed by Toluna.


All rewards offered for completing surveys are clearly shown in the survey invitation email. If a survey reward is a sweepstakes entry, a link to the prize draw rules is provided in the survey or survey invite and / or the survey intro page.

Toluna does not have to include anyone in the sweepstakes:

  • Who does not complete a survey within that quarter year;
  • Who does not respond to any survey requests within a 9 month period;
  • Who terminates their membership of Travel Talk prior to the sweepstakes taking place.

Where a prize is transferred to a panel member, if the prize is money is normally subject to taxation, any tax due is the sole responsibility of the person receiving money. We will not be held liable for any unpaid tax, or related costs, resulting from any payments made to members, and you indemnify us fully against such liability.


You can stop being a member of Travel Talk at any time by logging into your account and unregistering. This will mean that all information we hold about you will be deleted.

While members are free to complete as many or as few surveys as they wish, if they do not participate in any surveys over a period of 9 months, Toluna reserve the right to cancel membership and erase their data, as Toluna will class the member as no longer an active member of the Panel.


You agree to indemnify Toluna and/or Alter Agents in respect of any and all claims, costs, losses, expenses and liabilities that Toluna and/or Alter Agents may incur arising out of:

  • any information posted by you; or
  • any software you use in connection with posting such information in clause (i) or
  • any unauthorised disclosure of confidential information by you.

The Website

Although our websites and panels are always rigorously tested, Toluna does not guarantee that this website will operate uninterrupted or error/virus free.

Notification of Changes

Toluna reserve the right to modify this Privacy Policy / Terms and Conditions statement at any time. If we make material changes to this policy, we will notify you either here, by email, or by means of a notice on our homepage.

Your Concerns

If you have any concerns about the surveys we send you, forum participation or the Travel Talk panel in general, please use the 'Contact Us' tab on the website to submit your query or email: .